interiors enthusiast, margarita lover & designer of scroll-stopping brands.
About Cassie
I’m here to make branding feel less confusing and more exciting for people who’ve decided to do things their own way - the ones building businesses that mean something.
For me, branding is more than design - it’s confidence, clarity, and connection. It’s the moment your business finally looks the way it feels. Since starting my own business I’ve worked with brands across lifestyle, travel, and design - from luxury retreat companies and destination wedding planners to slow-fashion labels, beauty brands, photographers, and creative entrepreneurs.
After more than 15 years in the design world, I’ve learned that every great brand starts with a story - and that story deserves to be told beautifully.
Hey, I’m Cassie - founder of Ivy Inks Studio, designer and storyteller.
Every brand has a story worth telling.
Confidence starts when your brand finally feels like you.
You don’t need to have it all figured out - that’s where I come in.
Design should be fun, collaborative, and completely personal.
Margaritas taste better after a great brand launch.
A few things I believe:
Inspired by the women around me
I’m a mum to two confident, curious girls who remind me daily why I do what I do - to show them that women can build something meaningful, with their own hands and on their own terms.
I’ve also been lucky to have an incredible network of strong, inspiring women in my life - friends, mentors, clients, and family - who have shaped not only my business but the woman behind it. Their courage, creativity, and ambition continue to remind me what’s possible when women support women.
design services
How I can help you build your brand
portfolio
clarity calls
Branding that captures your story and builds your confidence.
A closer look at the brands I’ve helped build, refine, and reimagine.
A free 30-minute chat to explore your ideas and define your brand story.
- Talk through your ideas or business concept
- Explore your story and vision
- Gain clarity and direction before investing in design
No pitch. No pressure. Just an honest, creative chat to help you see your brand more clearly.
Not sure where to start with your brand? A fresh perspective can help.
Custom, easy-to-use templates that give you the freedom to create on-brand content effortlessly - without starting from scratch every time.
Digital Templates
Thoughtfully crafted digital designs to help you show up consistently online, from social media graphics to branded marketing materials.
Digital Assets
Beautifully designed, one-of-a-kind stationery pieces that bring your brand to life in print - from client welcome packs to event materials and wedding stationery.
Bespoke Stationery
Additional design services
wonderlust events
luxury destination wedding planner
Cassie, you’ve completely reignited my excitement and positivity for my work - something I felt I’d lost for a while. You took the time to really get to know me and understand the aesthetic and feeling I wanted to create, and it shows in every detail. I’m so grateful for how deeply you care - it truly feels like you treat my business as if it were your own.
love from the client
roake studio
clothing brand
I just wanted to say this has been the simplest branding project I've ever worked on. Your efficiency and understanding has been amazing - thank you!
love from the client
Cassie understood my brand and vision instantly - it felt like she just got it from the very first conversation. The whole process was seamless, clear, and actually enjoyable from start to finish. She made everything feel easy, while still delivering a brand that feels so perfectly aligned with who I am and what I wanted to create. I couldn’t be happier with the result.
love from the client
weronika
jewellery and beauty photographer
