Nell was building her luxury travel agency alongside a full-time job and motherhood, and she needed a brand that looked as professional and world-class as the experiences she was curating for her clients. She had the vision and the ambition; what was missing was an identity that matched the level she was working towards. We created a minimal, modern brand for Nell Fish Travel that feels genuinely aspirational with clean typography, refined details, and a confident foundation to grow from.
key words: Luxury / Minimal / Modern / Tailored / Elegant / Confident / Aspirational / Refined / Bespoke / Professional
"Cassie really understood my vision and created a brand that feels luxurious, personal, and so me. As a mum building my business alongside a full-time job, I wanted something that looked professional and confident - and she nailed it. The whole process was seamless, enjoyable, and genuinely inspiring. I finally feel like my brand reflects the level of service I offer and the dream I’m working towards."
I loved working with a woman who’s building her business while showing her kids that anything is possible - the kind of ambition that I love. Getting to design for the travel industry was the icing on the cake (I mean, who doesn’t love swooning over photos of dreamy destinations while they work?). A project full of passion, purpose, and just the right amount of wanderlust.